my work experience

Jan
2014
dates
Now
ISRAELHAYOM
Project manager and user experience designer
I managed the largest projects on the IsraelHayom website from start to finish. The process included: goal setting, target audience analysis, product description, prototype preparation, usability testing, budget management and working with suppliers. Among the projects: 2014 World Cup site, Pillar of Defense site, 2015 elections, Shishabat magazine site, and more.
Mar
2012
dates
Now
ISRAELHAYOM
Video Department founder and manager
I established the IsraelHayom video department, and was responsible for the construction and operation of an active video channel. Ongoing activities included daily operation of the television studio and addressing the video needs of the entire website, with an emphasis on news content. Aside from the responsibility for content product, I was responsible for all the ongoing management, including: budgeting, purchasing, working with external suppliers, salaries, and more. The video team included approx. 10 employees (cameramen, editors, and reporters).
Dec
2010
dates
Jan
2012
NRG MAARIV
Video Department manager
I was in charge of a team of eight employees (photographers, editors and reporters). The website provided video services for all content on the website. During my time in the position, we doubled the number of videos on the site, and improved the creative, professional, and technical levels of the content.
Jan
2006
dates
Jan
2009
WALLA!
Director, cameraman and video editor
Co-founder of Walla video department, responsible for creating a large amount of video content on various topics, with an emphasis on magazine items and providing video services for all channels on the site. Directing and filming in the field, co-founder of the TV studio, contribution to many original productions.

israelhayom - elections 2015

The ISRAELHAYOM 2015 election website:
The site contained Comprehensive information about 2015 Israeli elections.

The site served as a guidebook for users and presented a barometer through surveys and questionnaires while maintaining the unique angle of IsraelHayom newspaper, using different opinions and interpretations.

The site also presented where the user's can vote, a daily question on the
agenda, presented the twitter pages and Facebook pages of all candidates and those Related to elections.

In addition, a special feature was built to help the user setting himself on
the Israeli political spectrum based on ones answers to suggest questions.

On election day itself, the site has taken over the Homepage, and aired a special broadcast day produced and managed by me, including reports and commentary from the studio and from various political Headquarters.

Check out the website

example of my various video capabilities -
showreal

Education

aug
2014
dates
jan
2015
Certification for user experience designers - UXV
John Bryce College
Practical curriculum included hands-on study of fundamentals
in the field; user experience design work processes, familiarity and practical,
in-depth study of leading prototyping tools and digital product management.
Dec
2006
dates
Dec
2009
Bachelor's Degree - Communication, General
The Interdisciplinary Center
B.A., Sammy Ofer School of CommunicationsIn the framework of my studies, I chose to specialize in persuasive communications. Studies in all specializations include theoretical courses, workshops, and practical projects. Co-founder of laboratory for marketing communications initiatives: P.R., digital and advertising.
SEP
1997
dates
JUL
2001
Hige School - Film and Television track
‏‎ORT Technikum, Givatayim
Excellence in Film and Television track.
Full matriculation certificate.