|Tasks: Content marketing, email marketing, social media marketing, user testing, , event planning and management, SEO, database management, building contacts, networking, keeping records of inputs and outcomes, customer service.
Link to my articles: http://blog.appointedd.com/author/louis-pernet
In December 2014, I have started building my own website. I am using Wordpress.org. The were several purposes to this project.
First, to simply get more visibility on the internet. As a marketing student interested in digital marketing and technology, that is essential.
Also, after having done a lot of content marketing at Appointedd, I wanted to keep publishing blogs on my own.
Finally, the website acts as a detailed resume and every information people might need about me are there (or will be once the website is complete).
During my internship at Appointedd (Edinburgh), I was responsible of writing articles on the company's blog and bring traffic. The articles were targeting small businesses, with all kinds of tips and advices to help them in their everyday tasks. Small Businesses are the main target of Appointedd. Reaching them and proposing valuable content is a key to the company's strategy.
Here's a link to all my blogs on Appointedd's website:
In November 2014, a friend and I started a video gaming meetup for Edinburgh. It evolved a bit and also includes board game meetups.
Since we were both gamers; we decided it was time to find people to play with and create a community in Edinburgh.
In April 2015, we reached 300 members. Come and visit us on meetup.com if you wish to meet fellow gamers in Edinburgh!